Curtin University

Location: Sarawak Malaysia, Sarawak
Rating:

★★★★★
★★★★★
Scholarship:
Yes
View:
529
Type: Foreign University
Courses: 38
QS World University Rankings: 174
Times Higher Education World University Rankings: 251-300
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Bachelor of Marketing Fees Structure, Admission, Intake, Deadline

Study Mode:FULL TIME, PART TIME, BY COURSE WORK

Duration:3 Year

Level:UNDER-GRADUATE

Exam Accepted:N/A

Intake:Jul, Feb

Tuition Fees:N/A

Intake	Deadline
Jul	Apr
Feb	Nov

Course Overview

"Overview – Bachelor of Commerce (Marketing) Offered by Curtin University Malaysia, the Bachelor of Commerce (Marketing) is an undergraduate programme designed to develop students’ expertise in marketing strategy, consumer behaviour, and brand management within contemporary business environments. The curriculum provides a strong foundation in core marketing principles while emphasising practical skills and analytical thinking needed to succeed in dynamic market contexts. Students engage with key areas such as digital marketing, marketing research, advertising, customer insights, and strategic brand development. Through a combination of theoretical study and applied learning, the programme equips learners with the ability to design, implement, and evaluate effective marketing initiatives that drive organisational performance. Graduates are well prepared for careers in marketing, advertising, market research, brand management, and business development across diverse industry sectors. The qualification also offers a solid basis for further academic study or professional certification in marketing and related business disciplines."

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Entry Requirements

To be eligible for admission into the Bachelor's degree, applicants must typically meet one of the following criteria: STPM: Minimum Grade C in 3 subjects Matriculation: Minimum CGPA 2.5 Foundation (Art/Science) or equivalent: Minimum CGPA 2.5 GCE A-Level: Grade D in 3 subjects including Mathematics UEC: Grade B in 5 subjects including credits in Mathematics and Bahasa Melayu or English HKDSE: Minimum 15 points IB: Minimum score 24 Ontario Grade 12: Best of 6 subjects – minimum score 60 ATAR/WACE/SACE/VCE: Minimum 70 International qualifications: Equivalent percentages from recognised systems (e.g., CBSE 60%, HSC 65%, Pakistan 75%, Sri Lanka 5) Curtin University Malaysia Applicants must also have a credit in Mathematics and a credit in Bahasa Melayu or English at SPM level (or equivalent). International applicants must demonstrate equivalent proficiency in Mathematics.

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